Fairydust opened its jewelry store right in the center of Geneva. Sparkle PR organized the inaugural night event welcoming guests to fashionably celebrate the DDay. Enclosed in a vegetable case, precious rose, yellow or white gold, colorful gems and sparkling diamonds are hidden in the Fairydust boutique....
Sparkle PR produced an Exclusive Private Reopening Party counting 300 guests as well as securing the attendance of international VIP’s such as NY dj Brendan Fallis, Actor Marc Benjamin or Swiss singer Bastian Baker. Photo Credit: ©Annik Wetter ...
The House of Vacheron Constantin recently launched its new Overseas timepieces new collection. On this, Sparkle PR organized a top influencers event to showcase to this target group. The guests were first invited to discover the timepieces at the Vacheron Constantin Boutique then welcomed at...
In November 2016, Ladurée opened its very first Restaurant & Tea Room in Switzerland, at Quai des Bergues in Geneva, by the Lake. Three universes imagined by the famous designer India Mahdavi : the pastry, the restaurant Salon Montrose and the Salon Etoilé. An invitation...
2003 : Barbara Boccara and Sharon Krief best friends since childhood launch their ideal wardrobe aka ba&sh. Must-have pieces with a bohemian-chic flair, perfect cuts: it is an immediate success. Twelve years later, ba&sh finally arrives in Switzerland and opens a first store on Rue de la...
Closed for a couple of months, Longchamp, the renowned French luxury House revealed its new swiss flagship store. Boasting 310m2 features modern design the Geneva Store is housed in a pristine XIXth building on several floors showcasing their vast array of collections: Ready-to-Wear, shoes, Leather, Men...